Carrera Acelera

Basically, the customer wanted to be ahead the competitors and at the same time wanted a web site where its customers could find everything they would like to. This layout was made thinking in the best information architecture which also is a call to action for its users.

Carrera Acelera is a Ford authorised dealer shop from Brazil. They are the biggest shop in Sao Paulo and were looking to revitalise the brand with a new website. My main task in this project as an Art Director and Interface Designer was to represent the company physical shop and the strength of the brand in a web interface.
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